IBPS SO Marketing Officer Exam Pattern

IBPS SO Marketing Officer Exam Pattern: Review

The IBPS has notified its exam pattern for Specialist Officer in Marketing Stream for the year 2023.

The recruitment board will conduct its examination in 3 different stages.

The first stage will be the Preliminary examination followed by the Mains Examination and concluded by an Interview.

IBPS SO Exam Pattern

It’s really important to know the IBPS SO exam pattern well if you want to do better in the exam. In recent times, they started giving specific time limits for each part of the IBPS SO exam.

This means you have a set amount of time for each section, and you need to manage your time well to answer all the questions in that time.

If you get to know the exam pattern and practice using old question papers and practice tests, it can really help you do better in the IBPS SO exam.

The IBPS Marketing Officer exam pattern has three stages, which are listed below.

  • Prelims
  • Mains
  • Interview

If you answer a question wrong in the exam, you will lose 0.25 marks. But if you don’t even try to answer a question, you won’t get any marks taken away or given.

IBPS SO Marketing Officer Prelims Exam Pattern

The IBPS SO Marketing Officer Prelims exam has three parts: Reasoning, English Language, and Quantitative Aptitude. To move to the next round, you have to do well in each section and overall. You can find more details about the IBPS SO exam pattern for the Marketing position in 2023 below.

Sl No Name of the Test Medium of Examination No of Questions Maximum Marks Duration of Exam
1
English Language
English
50
25
40 Minutes
2
Quantitative Aptitude
English & Hindi
50
50
40 Minutes
3
Reasoning
English & Hindi
50
50
40 MInutes
4
Total
150
125
2 Hours

IBPS SO Marketing Officer Mains Exam Pattern

If you do well in the Prelims, you’ll move on to the IBPS SO Marketing Officer Mains exam. In the Mains exam for 2023, there’s only one part: Professional Knowledge.

This is where they test how well you know your subject. You can find more information about the IBPS SO 2023 Mains exam pattern for the Marketing Officer position in the table below.

Name of the Test Medium of Examination No of Questions Maximum Marks Duration of Exam
Professional Knowledge
English & Hindi
60
60
45 Minutes

IBPS SO Marketing Officer Interview

If you pass the IBPS SO Marketing Officer Mains exam, you’ll be chosen for an Interview. Your online exam and the interview are important, with the online exam counting for 80% and the interview for 20% of the total evaluation.

They’ll combine your scores from the IBPS SO Marketing Mains exam and the Interview to make a final ranking. The Interview can get you up to 100 marks. To pass, general category candidates need at least 40%, while reserved categories need 35%.

IBPS SO Marketing Officer Books

As per the examination pattern Conducted by IBPS for Specialist Officer in Marketing, One needs to be aware of IBPS SO Marketing Books for prelims, Mains, and Interviews.

There are plenty of books available in the market for Professional Knowledge and other prelim sections.

However, LearnersJungle has listed out few of the best books as given below: 

Best Book For IBPS SO Marketing Officer Prelims 2023

The Preliminary Examination of Marketing Officer examination comprises of  three different sections mentioned below

  1. Reasoning Ability
  2. Quantitative Aptitude
  3. Comprehension Skills

Henceforth IBPS SO Marketing Book for three different sections is mentioned below

Subject Books to be Preferred
English
LearnersJungle Study Material
Quantitative Aptitutde
LearnersJungle Study Material
Reasoning
LearnersJungle Study Material

Best Book For IBPS SO Marketing Officer Mains 2023

The Mains Examination of IBPS SO Marketing Officer consists of professional knowledge specifically from marketing sections such as Product Management, Sales, Retail Management, etc. However, comprehending the entire syllabus of professional knowledge in marketing can be broadly classified into 4 different sections mentioned below

  1. Marketing Management
  2. Rural Marketing
  3. Brand & Its Product
  4. Marketing Awareness

Henceforth the best chosen books for Mains Examination of IBPS SO Marketing Officer 2023 is given below or you can directly access the pdf format of these books by clicking on the link  IBPS SO Marketing Officer Books PDF

Best Book For IBPS SO Marketing Interview 2023

The Interview section consists of 5 panelists and each panelist belongs to a particular domain such as General Banking, HR, Marketing, Product Domain, etc. Each panel will have a particular set of questions and assess your capability to be a marketing manager in banks having a maximum score of 100.

A few questions that were asked by panelist earlier (as per interviews conducted by learners through their successful students ) are given below

  1. Introduce yourself
  2. Why Banking even if you have engineering degree
  3. Your weaknesses and strength
  4. Your Hobbies and Interest

To reach with flying colors in IBPS SO Marketing Officer Preparation one needs to have authentic study material for interview preparation. Learners Jungle through the faculty member has prepared 500 sets of memory-based questions that were asked by panelists earlier. To access it click on the link IBPS SO Marketing Course.

IBPS SO Marketing Officer Previous Year Question Paper

The IBPS Board has changed its pattern of asking questions from basic level to advance level with the passage of several IBPS SO exam year wise. However few topics through which they asked in the examinations are

  1. Steps involved in Market Opportunity Analysis.
  2. Sequence of Customer Value Analysis
  3. Identification of SERVQUAL

To get the IBPS SO Marketing Officer Previous Year Paper click on the link IBPS SO Marketing Officer Previous Year Question Paper Pdf.

IBPS SO Marketing Officer Mains Question Paper

In the recently conducted marketing officer exam by IBPS in 2023, the recruitment board has asked few tricky questions from the following topics

  1. Identify the reason behind Customer Service Gap
  2. B2B Demographic Segmentation 
  3. Blue Ocean Strategy

To get the IBPS SO Marketing Officer Mains Previous Year Question paper PDF click  on the link IBPS SO Marketing Officer PYQ

IBPS SO Marketing Interview Questions and Answers

In the interview section at large 5 panelist will be there. Each Panelist will ask the questions as per their domains such as General Banking, Product Domain, HR Domain etc. In general what to say in marketing interview depends on the questions so asked by panelist and your own strategy of IBPS SO Marketing Officer Preparation. 

According to feedback of various Learners Jungle students who appeared for the interview , certain questions so asked are as follows (For Videos, on Interview Prepation Click Here)

  1. Why you want to join in banking sector?
  2. Why year gap in your education?
  3. What are your strength and weaknesses?
  4. What will you do after a better opportunity than us?
  5. Role of digital marketing in banks?

IBPS SO Marketing Officer Course

If you are looking for an IBPS SO Marketing Course, LearnersJungle.Com will provide you a complete package to realise your dream of being a Marketing Officer into reality. With the help of IBPS SO Marketing Officer Coaching You need not study any other book, not even previous years’ papers. We have taken care of everything. You can depend COMPLETELY on us for the confidence of 100% coverage. Through this course, we will provide you

  1. IBPS SO Marketing Officer Study Material
  2. IBPS SO Marketing Officer Mock Test
  3. IBPS SO Marketing Officer Interview Preparation

IBPS SO Marketing Officer Study Material

LearnersJungle will provide you with a complete one-stop solution for study material including preliminary and Mains examination. IBPS SO Marketing Notes will include

  1. Marketing Management
  2. Basics of HRM
  3. Fundamental Economics
  4. Trending Brand & their products
  5. Rural Marketing
  6. Set of most frequently asked interview questions

It should be noted that all the above-mentioned content will be available in PDF format and handed over through our official mail ” Contact@learnersjungle.com ” as IBPS SO Marketing Study Material PDF.

However for the sake of practice of  IBPS SO Marketing Officer Study Material Free Download PDF, kindly visit our official website you will get to know the gist of study material. 

IBPS SO Marketing Officer Mock Test

Practice is the ultimate key to your dream of being a Marketing officer at Nationalised Bank. To accomplish this LearenersJungle has launched the IBPS SO Marketing Officer Test Series for mains examination consisting of the 1000 most selected questions after scrutinising the pattern of questions since 10 years asked by IBPS.. These questions have been prepared by our experts who are well-known faculty for this examination. Few questions from IBPS SO Marketing Mains Mock Test are

.1. Identify Missing Step in Customer Value Analysis

2. Select Steps in Customer Value Analysis

3. Differential Pricing Strategy.

IBPS SO Marketing Officer Mains Mock Test

The IBPS SO Marketing Mock Test for the mains examination is one of the indispensable content of IBPS SO Marketing Officer Mains Course offered by LearnersJungle which guarantees you to cover almost 80-85% of questions asked by the recruiting body. 

Once you crack the mains examination our faculty expert will help you with the interview preparation through Interview Mock Test. They will administer you in the same environment as what is offered by IBPS interview. The most Commonly asked question by the panelists of IBPS in the interview are

  1. Why Banking and Marketing in Bank?
  2. What if Transfer you in a remote location?
  3.  What is priority sector for bank?

However, to get the gist of IBPS SO Marketing Officer Mains Mock Test Free you are requested to kindly visit our website LearnersJungle.com

IBPS SO Admit Card 2023

The admit card for specialist officers exams is to be released by IBPS in 3 different stages subject to the conditions given below:

  1. Prelims Exam Admit Card
  2. Mains Exam Admit Card
  3. Interview Call Letter

Prelims Exam Call Letter

The prelims exam call letter will be released by IBPS prior to one Month from the date of the examination. As per the notification, a preliminary examination is to be conducted on the last week of December 2023. Henceforth, its admit card will be released by the end of November 2023.

Mains Exam Call Letter

Those who qualify in the prelims exam will be called by the IBPS for the Mains Exam of Specialist Officer. The Mains exam is scheduled for the end of January 2024. Therefore its admit card will be released between 1st of January 2024 to 15th of January 2024.

Interview Call Letter

After the Mains Exam, all the qualified students of the Mains Exam will be called for a final interview by IBPS. The Interview will be conducted by the end of February 2024 or the 1st week of March 2024. However, the final result will be published on the 1st of April 2024.

IBPS SO Result 2023

The result of IBPS for the specialist officer will be released at different stages. These stages are marked as 

  1. Prelims Result
  2. Mains Result
  3. Interview Result

Prelims Result 2023

The preliminary exam results will be published on 1st or 2nd week of January 2024. In addition to it, the marks allotted in the prelims exam will be launched after a week of publishing of result status for the candidates who passed the prelims exam. However, for candidates who haven’t qualified in the prelims exam, marks in the examination will be released on the same date as on result published except for the students who have cleared the exam.

Mains Result 2024

The Mains Examination result of IBPS SO will be released either the last week of January 2024 or 1st week of  February 2024. However, the marks obtained by aspirants in the mains exam will be published only for those students who haven’t qualified the exam. For those who qualified, their marks will be released after a week from the date on which the interview is conducted.

Interview Result 2024

The final interview cut-off and marks gained by students along with the reserve list will be published on the 1st of April 2024. The final joining date will be announced separately by the respective banks through official mails of respective banks.

IBPS SO Eligibility Criteria

Each of the specialist officers has different eligibility criteria depending on the post aspirants have applied. Although post-wise eligibility criteria have given below as per the notification released by IBPS in its 13th Common Recruitment Advertisement for specialist Officers. Detailed Guidelines has given below:

 

Educational Qualifications (As On 21.08.2023):

Post Code Name of The Post Age Educational Qualification
06
Marketing Officer(Scale 1)
Min -20 Years; Max- 30 Years
Graduate and Two Years Full time MMS (Marketing)/ Two Years Full time MBA (Marketing)/ Two Years Full time PGDBA / PGDBM/ PGPM/ PGDM with specialization in Marketing *

1. In case of dual specialisations, one of the fields of specialisation should be in the field prescribed. In
case of major/ minor specialisations, major specialisation should be in the stream prescribed.
Candidates having PG Degree (MMS or MBA)/PG Diploma with more than two specialisations are
not eligible to apply.

 

IBPS SO Marketing Officer Exam Pattern
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